The music drops and models strut their way down the runway. From the bright lights to the flashy clothes, there are spectators that wonder why is a fashion show even a big deal? If you are new to the world of fashion, it’s understandable to question its importance.(Don't worry we will bare with you)
Let us at give you our top 3 reasons why fashion shows are LIFE.
Fashion Trends: Learn All About Them
Fashion shows create a platform that connects designers to consumers.
These shows are regularly put on to express and unveil to an audience about upcoming fashion trends. Though trends and styles do keep changing between the seasons, it’s the job of the designers to create or in many cases recreate looks that will be ‘IT’ looks for the season.
As a brand or designer, fashion shows are major to the success of the company. They help to highlight the direction that their fashion stance is headed thus creating pathways for small designers and boutiques to take not of when choosing items to sell.
Fashion shows are a place where designers are allowed to be as creative and eccentric as they want when it comes to showing off their clothes. With designers like Edwin Hayes of Sav Noir and Betsy Johnson who don't shy away from being different, is what keeps fashion exhilarating and people wanting to come back for more.
Get Vocal, Get LOUD!
Fashion is all about self-expression, using runway shows as a platform is ideal for creating awareness on issues that resonate with designers as well as their brand.
Whether it is political, social, or even religion based, it allows consumers to connect with not only the clothing but the designer themselves.
Fashion shows do not just stop at the end of a catwalk. They transcend to all works of art. With such an open platform like fashion, it also allows artists like Jason to send a message through fashion.
Images By: Blacklght
"I was angry at the cooperate world. So I wanted to create something as a rebellion and show my anger and frustration with the paint splatter."
Fashion is such a beautiful platform to express what a society might attempt to hinder.
Its Apart Of Our Daily Lives
Whether we realize it or not, our daily lives do revolve around fashion. From what we wear to work, the outfit we choose for a night out, even down to what we wear to the gym. There have been lines for virtually everything.
Even if we don't all buy designer fashion, the clothing we wear is and was created by designers much like the ones orchestrating big runway shows.
If you are like Andy’s character from the Devil Wear’s Prada and think that fashion has nothing to do with you, think again. Meryl Streep’s character Miranda Priestley in the film said it best in response to Andy’s snickering towards the stylists deciding between two similar belts.
“It's sort of comical how you think that you've made a choice that exempts you from the fashion industry when, in fact, you're wearing the sweater that was selected for you by the people in this room from a pile of stuff.”