Serena Williams Faces Discrimination At Luxury Shoe Store

No matter how great, a hater isn’t too far behind Serena Williams.

The tennis star is in the headlines yet again but this time over discrimination she faced while shopping in a store.

​After shopping at Gianvito Rossi (GR) a NYC luxury shoe brand, Serena Williams was called “disgusting” and was refused the same courtesies given to white celebrities.

​When the company was later pressured to do so by a contact at Vogue (who we assume must be WHITE), she was only offered a fraction of the discount that white celebrities typically receive. 

This statement was made by former manager Whitney Wilburn in a racial discrimination lawsuit. She believes that their actions “made it clear that the company did not want African American women to wear its shoes.”

Just early this month, actress Gabourey Sidibe was almost turned away at Chanel, until the saleswoman figured out that she is famous… Gabby said it best in her open letter to Lenny.com: 

“No matter how dressed up I get, I'm never going to be able to dress up my skin color to look like what certain people perceive to be an actual customer. Depending on the store, I either look like a thief or a waste of time.” 

​​What is the next move when it comes to shopping while black…Can anything be done about reoccurring issue?